trutap

Today's a big day for us as we've just launched our global content platform, Hornet, and its first publisher partner, Goal.com. You can now get English Premiership stories from goal.com delivered to your Trutap inbox at least three times a day, giving you a hat-trick of all the top football action with detailed articles and related images. Trutappers across the world can subscribe to the messages for free, and there's more coming - we'll be launching a host of exciting new content services in the next few weeks. Stay tuned!

P.S. Here's the news on Techcrunch UK and the Mobile Industry Review.

Luke Brynley-Jones, our Head of Product, is at the IIR Converged Messaging Summit in Munich this week, speaking on the topic “Overcoming the challenges to optimise your converged messaging offering”. The conference takes place at the Holiday Inn, and covers the gamut of messaging from IM, SMS and MMS through to IP-based messaging and social networking messaging - so it's right up Trutap's street. We suspect the attractions of the Oktoberfest might also be right up Luke's street, though he'd be well advised to steer clear of anyone who fancies a game of Hau-den-Lukas ("Hit-the-Luke").

We're delighted to announce that Sony Ericsson is now promoting Trutap to users all around the world from the Sony Ericsson Fun & Downloads portal. You can access the portal both on your phone and on the web, and you'll find Trutap in the software section under "Free stuff". We're on the top row too - very exciting!

Trutap CEO Doug Richard is speaking at the Future of Mobile (FOM) conference in London on 17^th November. He will spill the beans on why Trutap is so popular around the world – especially in Asia – and offer his insights on how to make great mobile applications for developing markets.

Doug has submitted two panel proposals for next year's SXSW Interactive Festival, taking place on March 13-17 2009 in Austin, Texas. The community gets to vote on which proposals make the final programme, so this is where you come in... head over to the links below and please give your vote by clicking on the star ratings.

1. How the mobile phone will save the world, tomorrow
Mobile is the fastest growing market in the world today. Other than being a completely personal device, it's also an enabler. There are more mobile phones in the hands of impoverished people than any other electronic device, opening them up to incredible things such as payment services. This is just the beginning for how mobile phones can save the world.

2. Silicon Valley's Irrelevance in the Next Generation of Mobile
The US is so focused on the iPhone, it's become like a rabbit caught in headlights. The iPhone has brought the internet to mobile phones in the US, but the rest of the world was using mobile internet long before, on handsets with greater functionality. The next generation of mobile development is coming from emerging markets.

And if you're short of time you can quickly rate both proposals from this summary page

Voting closes on August 29

Thanks!

As you may know facebook is currently testing a new interface, which has a different way of interacting with applications like our own, so at the moment you can't install our facebook status application. This only applies if you're on the new version of facebook - if you're still on the old one then you won't have any problems.

We're looking into this problem and aim to fix it asap! In the meantime if you're on the 'new' interface and want to install our application, just go directly to this link - http://trutap.com/facebook/setup/

After ten years in the UK, our stats man Clifty realised he was in serious of danger of turning into a 'pom'. Something clearly had to be done about that, so he's leaving us this month to get married and head back to the safety of Australia and the company of decent cricketers. All the best Clifty!

Doug will be a speaker on the Mobile Social Media panel at the Mobile 2.0 Europe conference in Barcelona on 4th July. If you're attending and would like to meet up, just let us know.

Congratulations to Vinny and Kate Hayes on the arrival of their new daughter. If you were looking for news of the next version of trutap, then you will have to wait a little longer!